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Betsson’s deal with Arsenal

Betsson AB, an iGaming online gambling group has signed an agreement with Arsenal, a football team that plays in the Barclays Premier League that will see Betsson AB serve Arsenal as their official betting partner for the coming three years.

This deal will see Betsson AB provide Arsenal’s fans with betting services through GunnersGaming.com and in-stadia via the recently made GunnersGaming brand.

Betsson’s services will vary from casino, sportsbook and poker games for Arsenal through a ‘clear Arsenal-branded solution’ as they called it with exclusive prices. Betsson stated that Arsenal has fans from all over the world as figures speak for themselves.

Magnus Silfverberg, Betsson’s President and Chief Executive Officer stated that “signing these kinds of business-to-business deals with a football club like Arsenal shows what a technically attractive partner Betsson is today.”

“This is also a good opportunity for Betsson to gain a part of the regulated UK market.”

While Vinai Venkatesham, Arsenal’s Head of Global Partnerships stated that “we are delighted to be welcoming Betsson on board as an official partner of the club, an experienced and trusted brand who will be delivering this innovative new venture.”

“Through designing a range of gaming products specifically for Arsenal fans, we intend to offer our supporters a valuable and unique experience that we hope will have no rival to our supporters.”

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